January 26, 2024
January 26, 2024
Advertising:
“Agencies, Brands and Brand Managers just aren’t doing enough. We all need to do more.”
September 23, 2019
September 23, 2019
Advertising:Videos
Why corporates need to look towards the See It Be It programme.
September 16, 2019
September 16, 2019
Advertising:Videos
Members of The Collective on what gender sensitivity means for the Indian advertising industry.
April 27, 2019
April 27, 2019
Advertising:Videos
Do awards matter to the marketer? Do they still matter to the agency? Santosh Padhi, Amer Jaleel and nJosy Paul discuss in this episode.
April 26, 2019
April 26, 2019
Advertising:Videos
"It is not just an ego-trip."
March 11, 2019
March 11, 2019
Research:Videos
"Ideally, the marketer is not required on the sets of an ad film."
March 11, 2019
March 11, 2019
Research:Videos
Why does P&G India choose to continue the campaign?
October 23, 2018
October 23, 2018
Marketing:Videos
Marketing is more important now than ever before. How can the advertising agency business adapt? Chuck Porter answers in this interview.
April 30, 2018
April 30, 2018
Advertising:Videos
From Swiggy’s effective 20 second spots to Ikea’s whacky ‘Ghost’ ad, these were the communication pieces that caught Ritwika Gupta’s interest this week.
April 25, 2018
April 25, 2018
Advertising:Videos
From Vodafone Egypt offering free minutes to customers to FedEx transporting 3,000-year-old Egyptian artifacts - these are the marketing activations that caught Ushnota Paul's eye.
