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Melt Update | 28 March | PubMatic partners with Silverpush and MORE

Meanwhile, JioCinema claims 10mn+ viewers for WPL final.

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Melt Update | 27 March | ZEE Media Corporation to launch 3 channels and MORE

Meanwhile, Ajit Gurnani appointed as CBDO for Publicis Groupe SA, Sachin Tendulkar named JioCinema brand ambassador, Qatar Airways partners with Royal Challengers Bangalore, and Nabendu Bhattacharyya launches Ideacafe.Agency.

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Melt Update | 10 Feb | Nitin Mantri elevated to Regional MD – APAC at Avian WE and MORE

Meanwhile, Ektaa R Kapoor & Shobha Kapoor exit Alt Balaji.

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Melt Update | 9 Feb | TRAI on ‘issues related to FM Radio broadcasting’ and MORE

Meanwhile, Twitter rolls out Twitter Blue in India.

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Melt Update | 8 Feb | Gaurav Gandhi elevated to APAC head, Prime Video and MORE

Meanwhile, Warner Music India to acquire a majority stake in Divo.

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Melt Update | 7 Feb | Government forms panel on digital competition law and MORE

Meanwhile, data shows that the advertising volume on radio grew by 25% in 2022 compared to 2021.

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Melt Update | 6 Feb | Reports: Disney Star to launch “Starverse” and MORE

Meanwhile, Pinterest partners with Condé Nast Entertainment.

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Melt Update | 31 Jan | GroupM launches EssenceMediacom and MORE

Meanwhile, Sideways has announced the appointment of Swati Balani as Senior Creative Director.

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Melt Update | 30 Jan | MIB directs TV channels to air PSB for 30 minutes daily and MORE

Meanwhile, PUMA India signs Harmanpreet Kaur.