News:

Melt Update | 6 May | Publicis Worldwide India Appoints Radhika Burman as VP – Strategic Planning & MORE

melt, May 6, 2021

Meanwhile, L’Oréal has appointed Asmita Dubey as chief digital officer and member of the group’s executive committee.

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Top News:

1. Publicis Worldwide India Appoints Radhika Burman as VP – Strategic Planning

Publicis Worldwide India has appointed Radhika Burman as vice president – strategic planning. As per afaqs, she will be based out of New Delhi and will report into Sanjay Sharma, MD & chief strategy officer, BBH-Publicis Worldwide India. In her new role, Radhika will lead the strategy mandate, spearheading the strategic planning function for existing clients as well as driving growth through new business for the region.

2. WarnerMedia Elevated Deepa Sridhar as Director, Marketing (South Asia)

WarnerMedia has elevated Deepa Sridhar as director of marketing for South Asia. Sridhar will be reporting to her regional marketing lead based in Singapore. In the past she has worked with JWT, Singapore Airlines, LinOpinion Public relations among others. According to afaqs, WarnerMedia has also announced Aastha Bansal as lead-corporate communications, South Asia.


3. Havas Media Group Launches ‘Meaningful Marketplaces’

Havas Media Group has launched ‘Meaningful Marketplaces’, a new global initiative to invest in trusted news sources and minority-owned and operated media. The company claims the property is ‘built from a consumer-first perspective’. As reported by campaign India, it aims to provide a direct connection to trusted, influential, and engaging media curated by humans without machine intervention.

4. L’Oréal Appoints Asmita Dubey as Chief Digital Officer

L’Oréal has appointed Asmita Dubey as chief digital officer and member of the group’s executive committee. As noted by afaqs, Dubey succeeds Lubomira Rochet, who has decided to continue her career outside the group. In her new role, she will be responsible for driving the second phase of the brand’s digital transformation.

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