News:

Melt Update | 19 July | Under Armour / Underdog Athletics signs Neeraj Chopra and MORE

melt, July 19, 2022

Meanwhile, Sony Pictures Networks India (SPN) has acquired the exclusive TV and digital rights for the Birmingham 2022 Commonwealth Games.

Top News:

1. Under Armour / Underdog Athletics signs Neeraj Chopra
Underdog Athletics, the exclusive Indian distributors and licensees of Under Armour, on Monday, announced the onboarding of Olympic champion Neeraj Chopra as its brand ambassador.

2. Finn Partners acquires SPAG
Finn Partners is acquiring health communication and marketing agency SPAG, to expand its healthcare operations and its footprint in Asia. SPAG co-founders Aman Gupta and Shivani Gupta will lead Finn’s Asia health practice as Managing Partners.

3. SPN bags exclusive rights for CWG
Sony Pictures Networks India (SPN) has acquired the exclusive TV and digital rights for the Birmingham 2022 Commonwealth Games. The deal provides SPN with exclusive rights to broadcast the games in India and the subcontinent.

4. Narayana Health appoints Ashish Bajaj as CMO
Narayana Health has announced the appointment of Ashish Bajaj as the Chief Marketing Officer. Bajaj has joined Narayana Health from MediBuddy where he was heading the Marketing, Partnerships and PR verticals.

5. Pawan Sarda joins Wingreens Group
Reports state that Pawan Sarda has joined Wingreens as CMO and Head of D2C. Last week, Pawan Sarda via a Linkedin post announced that he has stepped down as Group CMO of Future Group after a stint of six years.