This discussion features Alok Jalan, MD, Laqshya Media;
Dalveer Singh, Head Experiential Marketing-APAC, Dialogue Factory, and was moderated by Anant Rangaswami, Editor, Melt.

This discussion was conducted at Zee MELT 2019, India’s biggest conference for disruptive marketing practices. Visit zeemelt.com and sign up for latest updates.