March 31, 2023
March 31, 2023
Marketing:
"This whole marketing model of big summer campaigns is gone."
June 25, 2022
June 25, 2022
Advertising:
Elephants, Lions, and more!
March 7, 2022
March 7, 2022
Advertising:
Summer’s not too far away, and that means new campaigns from soft drink brands. And, a really interesting use of gaming and the metaverse.
January 6, 2022
January 6, 2022
News:
In other news, Voot has appointed Shruti Tyagi as Senior Director – Marketing.
October 9, 2021
October 9, 2021
Advertising:
The lasting influence of Howard Luck Gossage.
July 17, 2021
July 17, 2021
Marketing:
Repositioning brand Thums Up and making the most of an Olympic opportunity.
July 15, 2021
July 15, 2021
News:
Meanwhile, Netflix is planning to expand beyond its traditional streaming business, and make its foray into video gaming.
