December 1, 2017
December 1, 2017
Marketing:
Surf Excel's "#HaarKoHarao" prompts Anant Rangaswami to think about Thums Up and India Today.
November 22, 2017
November 22, 2017
Marketing:
This week, Anant dissects the PR crisis at Indigo Airlines and Fortis Healthcare, and busts the popular "humans have the attention span of a goldfish" myth.
November 15, 2017
November 15, 2017
Marketing:
We weigh in on Children's Day communication from a couple of brands that didn't quite hit the right notes.
November 8, 2017
November 8, 2017
Marketing:
Anant Rangaswami weighs in on the Indigo Airlines PR disaster and dissects the damage it could have to the brand's value.
November 1, 2017
November 1, 2017
Marketing:
Punit Goenka talks Live Entertainment, Khadim's ad blitz for its IPO, Mindshare celebrates 20 years, an app to search for fonts, and more!
September 27, 2017
September 27, 2017
Marketing:
Ayush VS Patanjali, Twitter going for 280, Uber calls on its users and the jurors of the Kyoorius Design Awards talk shop.
September 7, 2017
September 7, 2017
Marketing:
Now, listen to the latest and hottest from advertising and marketing in India.
