ogilvy

Articles in ogilvy

Media:

Melt TV | Episode 257 | Sam Balsara Explains Why “Indian AdEx Has Hit A Speed Breaker” & More

"Advertisers should focus on volume growth, not just profit growth."

Advertising:

Melt TV | Episode 237 | Ogilvy’s Devika Bulchandani & Piyush Pandey On Leadership Transition In India

"Nothing changes. I'm just handing over the captaincy, and I will continue playing."

News:

Melt Update | 28 November | Prasanth Kumar named President of AAAI

Meanwhile, Ogilvy launches ‘Reality’.

News:

Melt Update | 27 October | WPP posts 3.8% growth in Q3 2022 and MORE

Meanwhile, Coca-Cola’s Sprite has become a billion-dollar brand in India.

News:

Melt Update | 6 October | Meta India elevates Arun Srinivas and MORE

Meanwhile, The Entertainment Content Owners Association of India (ECOA) has elected Hiren Gada, CEO of Shemaroo Entertainment, as their new President.

News:

Melt Update | 8 September | Devika Bulchandani to step in as global CEO, Ogilvy and MORE

Meanwhile, Meta launches Creators of Tomorrow showcase.

Advertising:

Melt TV | Episode 178 | Ogilvy’s Devika Bulchandani

"The advertising industry is facing an identity crisis."

News:

Melt Update | 27 June | 9 out of 12 Indian Lion Winners Also Won At KCA and MORE

Meanwhile, Zomato to acquire Blink Commerce.

Advertising:

Melt TV | Episode 167 | “Open House” with Piyush Pandey & Rajiv Bajaj

"Advertising should mirror a company's strategy."

News:

Melt Update | 15 March | Kunal Jeswani elevated to Group CEO – Ogilvy Singapore & Malaysia and MORE

Meanwhile, effective 1st June 2022, VR Rajesh will be elevated to Group President, Ogilvy India.