Nielsen India

Articles in Nielsen India


Zee Melt 2019 | Toothpaste, TV, Tea.

Solid research and discussion on the Indian consumer.


Melt In A Minute | Nielsen India Cuts FMCG Growth Forecast for 2019, ByteDance Appoints Rohan Tyagi as Marketing Head & More

From Nielsen India lowering its growth forecast for the FMCG sector to 9-10 per cent to Netflix losing US subscribers for the first time, a look at today's top headlines