August 6, 2022
August 6, 2022
Marketing:
"ITC is not in the trial business, it's in the repeat business."
October 3, 2018
October 3, 2018
Marketing:
This week, Ritwika Gupta reviews some interesting marketing initiatives from brands like Pizza Hut, Twix and Michelob Utlra.
February 11, 2018
February 11, 2018
Research:
The competition between brands during the Super Bowl season is fierce. Ushnota Paul lists down her favourites...
