MELT
Articles in MELT
November 26, 2019
Marketing:
Melt TV | Episode 57 | Melissa Waggener Zorkin (WE Communications)
Why 'active listening' is a skill every marketer needs to learn.
November 21, 2019
Marketing:
Melt TV | Episode 56 | Matthew Harrington (Edelman)
How brands can cater to today's connected and educated consumer.
November 14, 2019
Marketing:
Melt TV | Episode 55 | Building Brand Trust
Why Return On Reputation matters.
November 7, 2019
Marketing:
Melt | MMA | Priya Nair & Siddharth Banerjee
Has measurement and data overtaken creativity in mobile marketing?
November 7, 2019
Media:
Melt TV | Episode 54 | Toby Jenner (Global CEO, Wavemaker)
The evolution of the network media agency.
November 1, 2019
Marketing:
Melt TV | Episode 53 | Vivek Nayer (Mahindra & Mahindra)
Solutions for the marketer's eternal challenge: Building Brands VS Performance Marketing.
October 14, 2019
Marketing:
Melt TV | Episode 52 | Vaishali Banerjee (MD – India, PGI)
Marketing Platinum jewellery to the male Indian customer. Challenge accepted.
October 14, 2019
Research:
Melt TV | Episode 51 | R Gowthaman (CEO, Aqilliz)
The easiest to understand primer on blockchain, and how the technology works.
October 1, 2019
Marketing:
Melt TV | Episode 50 | Sudhir Sitapati
The next step in the brand's association with Hindustani Classical Music.
September 23, 2019
Advertising:Videos
Melt TV | Episode 49 | Priyanka Joshi
Why corporates need to look towards the See It Be It programme.