February 24, 2024
February 24, 2024
Media:
"Advertisers should focus on volume growth, not just profit growth."
January 20, 2023
January 20, 2023
Advertising:
It's not just a creative comfort challenge.
January 14, 2023
January 14, 2023
Marketing:
"McDonald's is an omni-channel, available anywhere brand."
March 26, 2022
March 26, 2022
Advertising:
"Clients today want unexpected work that works."
November 22, 2021
November 22, 2021
News:
Globally, Audi UK has appointed Tony Moore as its new head of marketing and he will take up the new role from January 2022.
November 22, 2021
November 22, 2021
Advertising:
This week, Ritwika Gupta reviews ads by McDonald's, Iceland Tourism and Dove.
August 25, 2021
August 25, 2021
News:
Meanwhile, Xiaomi has announced that it is dropping 'Mi' from its branding.
May 10, 2021
May 10, 2021
Advertising:
This week, Ritwika Gupta reviews ads by Switzerland Tourism, PregaNews and McDonald's Indonesia.
October 18, 2020
October 18, 2020
Advertising:
This week, Ritwika Gupta reviews ads by McDonald's UK, Asian Paints and Myntra.
September 11, 2020
September 11, 2020
News:
Meanwhile, DDB Mudra Group has been assigned the integrated marketing communications mandate for McDonald’s India - North and East.
