Marketing
Articles in Marketing
December 1, 2021
News:
Melt Update | 1 Dec | Cannes Lions Launches New Creative B2B Lion & MORE
Dentsu International has hired Alex Hesz as global chief strategy officer.
September 6, 2021
Advertising:
Creative Picks | 6 Sep | CaratLane, Pepsi, Google
This week, Ritwika Gupta reviews ads by CaratLane, Pepsi, Google.
May 18, 2021
News:
Melt Update | 18 May | Ogilvy Elevates Piyush Pandey as Chairman, Global Creative & MORE
Meanwhile, Swiggy has elevated Sneha John as Director - Marketing.
May 17, 2021
Advertising:
Creative Picks | 17 May | Facebook, Veet, TVS Eurogrip
Ritwika Gupta reviews ads by Facebook, Veet and TVS Eurogrip.
March 23, 2020
Marketing:
Creative Picks | EP 168 | WHO, Burger King, & Puma
Madhuwanti reviews marketing activations by WHO, Burger King and Puma
March 11, 2020
News:
Melt In A Minute | ITC To Accelerate Its Roll-out Of New FMCG Products & More
Meanwhile Disney+ goes live in India via Hotstar, called Disney+Hotstar, ahead of its official launch
March 9, 2020
News:
Melt In A Minute | McCann’s Partha Sinha Joins Times Group As President, Response & More
In digital world, Twitter for the first time marked its ‘Manipulated Media’ tag on a video retweeted by Donald Trump
March 2, 2020
Marketing:
Creative Picks | EP 162 | Heineken, Jack Daniel’s, Unacademy
Ritwika Gupta reviews marketing campaigns by Heineken, Jack Daniel's and Unacademy.
December 26, 2019
News:
Melt In A Minute | Travis Kalanick To Leave Uber’s Board of Directors & More
From Travis Kalanick bidding goodbye to Uber to Amazon seeing 6x growth in India's smart home customers base, a look at today's top headlines
December 17, 2019
News:
Melt In A Minute | Coca-Cola Appoints Manolo Arroyo As CMO, Shikha Kapur Quits Fox Star Studios & MORE.
From Coca-Cola appointing Manolo Arroyo As CMO to McCann North America elevating Devika Bulchandani As president, here are the top headlines of the day.