Marketing

Articles in Marketing

News:

Melt Update | 1 Dec | Cannes Lions Launches New Creative B2B Lion & MORE

Dentsu International has hired Alex Hesz as global chief strategy officer.

Advertising:

Creative Picks | 6 Sep | CaratLane, Pepsi, Google

This week, Ritwika Gupta reviews ads by CaratLane, Pepsi, Google.

News:

Melt Update | 18 May | Ogilvy Elevates Piyush Pandey as Chairman, Global Creative & MORE

Meanwhile, Swiggy has elevated Sneha John as Director - Marketing.

Advertising:

Creative Picks | 17 May | Facebook, Veet, TVS Eurogrip

Ritwika Gupta reviews ads by Facebook, Veet and TVS Eurogrip.

Marketing:

Creative Picks | EP 168 | WHO, Burger King, & Puma

Madhuwanti reviews marketing activations by WHO, Burger King and Puma

News:

Melt In A Minute | ITC To Accelerate Its Roll-out Of New FMCG Products & More

Meanwhile Disney+ goes live in India via Hotstar, called Disney+Hotstar, ahead of its official launch

News:

Melt In A Minute | McCann’s Partha Sinha Joins Times Group As President, Response & More

In digital world, Twitter for the first time marked its ‘Manipulated Media’ tag on a video retweeted by Donald Trump

Marketing:

Creative Picks | EP 162 | Heineken, Jack Daniel’s, Unacademy

Ritwika Gupta reviews marketing campaigns by Heineken, Jack Daniel's and Unacademy.

News:

Melt In A Minute | Travis Kalanick To Leave Uber’s Board of Directors & More

From Travis Kalanick bidding goodbye to Uber to Amazon seeing 6x growth in India's smart home customers base, a look at today's top headlines

News:

Melt In A Minute | Coca-Cola Appoints Manolo Arroyo As CMO, Shikha Kapur Quits Fox Star Studios & MORE.

From Coca-Cola appointing Manolo Arroyo As CMO to McCann North America elevating Devika Bulchandani As president, here are the top headlines of the day.