Articles in Mandira Bedi

September 15, 2023

September 15, 2023

Marketing:

Melt TV | Episode 235 | HUL’s Ashwath Swaminathan Shares Rexona’s Strategy To Leverage Women’s Football

"The purpose of the campaign is to get more girls engaged with football, and Rexona is the brand that's best placed to do that."

March 19, 2022

March 19, 2022

Advertising:

Melt TV | Episode 158 | Schbang’s Akshay Gurnani & Sohil Karia

"The need of the hour is fast creativity and fast content."