July 15, 2023
July 15, 2023
Research:
"The key is to be consistent within the brand, but differentiated from other brands."
April 26, 2022
April 26, 2022
News:
Meanwhile, Consulting giant Accenture has renamed Accenture Interactive, its advertising and marketing services arm, as Accenture Song.
October 11, 2021
October 11, 2021
News:
Meanwhile, upGrad has partnered with SonyLIV as the co-presenting sponsor for the very first edition of Shark Tank India.
October 11, 2021
October 11, 2021
Advertising:
Ritwika Gupta reviews ads by Tanishq, Starbucks and Nykaa.
September 6, 2021
September 6, 2021
Advertising:
This week, Ritwika Gupta reviews ads by CaratLane, Pepsi, Google.
September 1, 2021
September 1, 2021
News:
In other news, Shamsuddin Jasani, managing director - South Asia, Isobar, and head of dentsu Creative South Asia, has resigned.
February 23, 2021
February 23, 2021
News:
In other news, E-learning platform, Unacademy has roped in Sachin Tendulkar as brand ambassador.
February 7, 2021
February 7, 2021
Advertising:
This week, Ritwika Gupta reviews ads by Starbucks, Heinz and Housing.com.
January 29, 2021
January 29, 2021
News:
In global news, Publicis Groupe has named Natalie Lam as its first group-level chief creative officer for Asia Pacific, Middle East and Africa.
September 19, 2020
September 19, 2020
Advertising:
This week, Ritwika Gupta reviews campaigns by Swiggy, Haldiram Sweets and Laughing Man Coffee.
