Leo Burnett
Articles in Leo Burnett
March 18, 2023
Marketing:
Melt TV | Episode 209 | Whisper’s #KeepGirlsInSchool Campaign feat. “The Missing Chapter – For Moms”
"Good purpose-driven advertising can be a force for growth."
January 20, 2023
Advertising:
Melt TV | Episode 201 | Laura Jordan Bambach (Grey London) on Being Comfortable with Uncomfortability
It's not just a creative comfort challenge.
September 13, 2022
News:
Melt Update | 13 September | Reports: Sony-Zee offer concessions and MORE
Meanwhile, MX Player partners with Lionsgate.
August 18, 2022
News:
Melt Update | 18 August | Schbang launches The Global Content Hub and MORE
Meanwhile, Leo Burnett launches regional division.
July 27, 2022
News:
Melt Update | 27 July | Arvind Krishnan & Prajato Guha Thakurta launch Manja and MORE
Meanwhile, Flipkart and Pocket FM collaborate on audiobooks.
June 22, 2021
News:
Melt Update | 22 June |Cannes Lions Day 2: 8 Shortlists for India & MORE
Meanwhile, Dentsu India has elevated Amit Wadhwa to CEO - dentsu Creative India.
June 21, 2021
Advertising:
Creative Picks | 21 June | Aviation Gin, Kit Kat and P&G Shiksha
This week, Ritwika Gupta reviews ads by Aviation Gin, Kit Kat and P&G Shiksha.
June 10, 2021
News:
Melt Update | 10 June | Viacom18 Appoints Vivek Mohan Sharma as Head, Branded Content & MORE
Meanwhile, Chanel is conducting a review of its global media-buying arrangements.
May 14, 2021
News:
Melt Update | 14 May | Times Group Chairperson Indu Jain Is No More
In other news, Disney+ now has over 103 million global paid subscribers.
October 18, 2020
Advertising:
Creative Picks | 18 October 2020 | McDonald’s UK, Asian Paints, Myntra
This week, Ritwika Gupta reviews ads by McDonald's UK, Asian Paints and Myntra.