Articles in Ipsos


Melt TV | Episode 231 | Amit Adarkar (Ipsos India) About The Risks And Ethics Of Using AI For Marketing

“The big concern that marketers should be worried about is how AI can hinder their control over a brand.”


Melt Update | 12 Jan | ZEE’s sponsor roster for ILT20 and MORE

Meanwhile, Meta Creator Studio to be merged with Business Suite.


Melt Update | 21 April | Akshay Kumar apologises for Vimal Elaichi ad and MORE

Meanwhile, JSW Sports has announced that they had signed Dhruv Jurel as its exclusive athlete.


Melt Update | 3 Nov | ZEEL Posts Profit of Rs 93.41 Crore in Q2 & MORE

Meanwhile, Titan Company opens its first international Tanishq store in Dubai.


Melt Update | 21 Aug | MediaCom Rolls Out ‘Inclusive Planning’ Initiative & MORE

Meanwhile, DY Works has appointed Tresa Paul as CEO and MD.