Articles in IPL


Melt TV | Episode 161 | Vinit Karnik

"Sports sponsorship in India crossed INR 9,500 crores in 2021."


Melt Update | 7 April | Invesco to offload 7.8% stake in Zee and MORE

Meanwhile, Disney+ Hotstar launched a three-month mobile subscription plan priced at Rs 149.


Melt TV | Episode 160 | Roopak Saluja

“Production companies / content studios can help bridge the gap in branded entertainment.”


Melt Update | 30 March | e-Auction for media rights of IPL 2023-27 tender & MORE

Meanwhile, football star Lionel Messi has signed an agreement worth more than $20 million to promote digital fan token company Socios.com


Creative Picks | 28 March 2022 | Red Bull, Dixcy Scott & Simulate Nuggs

Bike stunts, flying chickens and a body-language expert.


Melt Update | 23 March | Virat Kohli Bats For Rage Coffee & MORE

Meanwhile, Disney Star announced that it will telecast Tata IPL 2022 across nine languages.


Melt Update | 3 March | IPL AdEx set to cross Rs 4000 Cr and MORE

Meanwhile, 8 Grand Prixs for Indian agencies at this year's Spikes Asia.


Melt Update | 25 Feb | Meta Expands ‘Reels’ to Over 150 Countries, IPL to begin on 26 Mar 2022 & MORE

IPL will begin in Mumbai on 26 March 2022 and end on 29 May 2022.


Melt Update | 14 Apr | K Madhavan Named President, The Walt Disney Company & Star India & MORE

Meanwhile, Publicis Groupe India Elevates Tanmay Mohanty as CEO, Media Services


Melt Update | 10 Mar | Disney+ Hotstar signs 10 sponsors for IPL 2021 & MORE

In other news, Vi has partnered with Disney+ Hotstar to provide a year of free content to its users.