Hindustan Unilever

Articles in Hindustan Unilever


Melt TV | Episode 240 | Insights From Kantar’s BrandZ 2023 Most Valuable Brands Report

"Marketers must understand that investing in a brand means investing to safeguard its future."


Melt TV | Episode 235 | HUL’s Ashwath Swaminathan Shares Rexona’s Strategy To Leverage Women’s Football

"The purpose of the campaign is to get more girls engaged with football, and Rexona is the brand that's best placed to do that."


Melt Update | 24 Feb | ITC Calls For Media Review, HUL Appoints Nitin Paranjpe as Non-Executive Chairman & MORE

The account size is estimated to be around Rs 600 crore.


Melt TV | Episode 128 | Soumya Mohanty

What brands can learn from Kantar's Creative Effectiveness Awards, and why marketers should back their gut instincts with data and science.


Melt Update | 21 June | Cannes Lions Day 1: FCB Interface wins Gold Lion in Health & Wellness Category & MORE

In other news, Ogilvy India bags the Black Elephant at Kyoorius Creative Awards 2021.


Creative Picks | 1 Mar | Hindustan Unilever, Centr, Spotify India

This week, Ritwika Gupta reviews ads by Hindustan Unilever, Centr and Spotify India.


Melt TV | Episode 93 | How HUL’s Foods Brands Responded To The Lockdown

How HUL’s food brands responded to the lockdown through marketing communication necessitated by the significant shifts in consumer behaviour.


Melt Update | 26 June | P&G, Nike, Volkswagen Named Top 3 Brand Marketers Of The Decade At Cannes Lions 2020 & MORE

Meanwhile, Dentsu India has elevated Indrajeet Mookherjee to the role of president, effective immediately.


Melt Update | 1 May | HUL Ups Its Adex And Promotions Spends To Rs 1,175 cr & More

Meanwhile, India business has been the worst hit for Amazon for the first quarter


Melt Update | 23 March | No Newspapers To Be Delivered In Mumbai From Today & MORE

In other news, ZEE appoints Piyush Pandey as independent director of the company.