Articles in FCBUlka


Horlicks Grows Up In New Communication

The commercial is about ‘growth’. Not physical growth or mental growth, but ‘growth’ of the protagonist.


Zee Melt 2019 | What women need to do for women?

Gayatri Sriram and The Collective on improving gender inclusivity.


Wipro Garnet LED Bulb’s New TVC Is To The Point And Funny

Sometimes all you want is a TVC that talks straight about the product, in as less time as possible


Horlicks’ New Campaign ‘Fearless Kota’ Throws Light On An Important Social Issue Of Today

The brand takes up the case of student suicides to send across a powerful message.