July 5, 2024
July 5, 2024
Research:
All ads exemplify essential characteristics of being creatively engaging and landing persuasive stories that enhance brand sales.
July 15, 2023
July 15, 2023
Research:
"The key is to be consistent within the brand, but differentiated from other brands."
July 31, 2021
July 31, 2021
Research:
What brands can learn from Kantar's Creative Effectiveness Awards, and why marketers should back their gut instincts with data and science.
