Articles in ASCI


Melt TV | Episode 208 | ASCI’s Manisha Kapoor On Driving Consumer Confidence In Advertising

"The big challenge is to increase citizen awareness against misleading advertising."


Melt Update | 13 Jan | Disney Star: Aims 500mn viewership for IPL’23 and MORE

Meanwhile, Disney names former Nike CEO Mike Parker as next chairman.


Melt Update | 4 Jan | Twitter to expand political advertising scope and MORE

Meanwhile, Rahul Bhojraj has joined Noise as Head of Creative Content.


Melt Update | 16 November | S4 Capital: Q3’22 Results: Gross profits up 73% and MORE

Meanwhile, ENIL acquires minority stake in Spardha.


Melt Update | 10 November | Structural change in ZMCL, IDPL & DMCL and MORE

Meanwhile, Television ad volume has increased by 2% in July-Sept ’22 over Jan-Mar ’22 compared to Apr-Jun'22.


Melt Update | 21 July | New Zealand Cricket & Dream Sports sign 5-year deal and MORE

Meanwhile, Vishal Malhan has been elevated as the President - Sales & Marketing at Pidilite Industries Limited.


Melt Update | 28 June | Wunderman Thompson India launches Wunderman Thompson Health and MORE

In other news, 400+ crypto ads violated ASCI norms in Jan-May ‘22.


Melt Update | 12 April | ASCI elevates Manisha Kapoor as CEO and MORE

Meanwhile, Bounteous, a digital innovation agency based in Chicago, formally launched operations in India.


Melt Update | 10 March | ASCI launches due diligence service for endorsers & MORE

Meanwhile, Viacom18’s YME cluster launches KaanPhod.


Melt Update | 13 Jan | Britannia VP – Marketing Vinay Subramanyam Moves On & MORE

Meanwhile, ASCI has launched a report titled 'What India takes offence to' detailing six trends that offend the sensibilities of Indian consumers.