January 28, 2022
January 28, 2022
Research:
"Entrepreneurial science can help companies market correctly and simplify their value proposition."
January 22, 2022
January 22, 2022
Media:
"We will finally life the finger from the pause button and truly grow in 2022."
January 14, 2022
January 14, 2022
Advertising:
"Aim to change the perception about Ogilvy."
January 8, 2022
January 8, 2022
Advertising:
"It's time to stop waiting for the light at the end of this dark tunnel. Instead, it's time to light the tunnel."
January 1, 2022
January 1, 2022
Marketing:
"People, Planet and Partnerships are my key priorities for 2022."
December 26, 2021
December 26, 2021
Opinion:
What if the assumptions are wrong and you build a whole business on these wrong assumptions?
December 23, 2021
December 23, 2021
Opinion:
We’re destroying the fabric of the creative fraternity, dragging them into conversations that only serve to distract them from producing brilliant advertising.
December 17, 2021
December 17, 2021
Marketing:
"Digital will dominate in 2022."
December 4, 2021
December 4, 2021
Research:
"The onus of pushing budgets on research lies on the advertiser, not on the media agency, nor the research company."
November 27, 2021
November 27, 2021
Advertising:
"The intention for "Koo Kiya Kya" is to be a recruitment campaign for creators."
