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Melt TV | Episode 162 | Santosh Padhi

"Great people make great culture, resulting in great work."

News:

Melt Update | 2 Feb | Amitabh Sreedharan Joins L&K Saatchi & Saatchi as VP & MORE

In other news, Srinivas Rao has stepped down as National Director - Buying at Mediacom after a stint of over 5 years.

News:

Melt Update | 21 Oct | Wunderman Thompson SA Elevates Tarun Rai to Executive Director Strategic Initiatives, APAC & MORE

In other news, Adidas has appointed Deepika Padukone as brand ambassador.

News:

Melt Update | 4 June | Amazon In Talks To Acquire $2 Billion Stake In Bharti Airtel & MORE

Meanwhile, Adidas India has roped in Manushi Chhillar as its brand ambassador.

News:

Melt Update | 27 April | Adidas Q1 Net Sales slumps 19% & More

Meanwhile, Nivea India partners with Zomato and Swiggy for delivery of hygiene products

Marketing:

Creative Picks | 21 April 2020 | Marketing Activations | IKEA Israel, Busch Beer, & Adidas

From catalogue-turned-workbook for bored kids to offering a year of free beer to couples whose weddings got jinxed, a look at the marketing stunts that caught Madhuwanti's attention.

News:

Melt In A Minute | Dentsu Aegis Global Business Operations Chief, Volker Doberanzke, Resigns & MORE

Meanwhile, Leo Burnett Orchard, COO Prashanth Challapalli has moved on.

Marketing:

Creative Picks | EP 84 | American Tourister, Life Cereal, Adidas | Marketing Campaigns

This week, Ritwika Gupta reviews the 3 marketing campaigns that caught her eyes.

Advertising:

Creative Picks | Episode 53

This week, Ritwika Gupta reviews ads by Mahindra & Mahindra, Star Sports and Adidas. Take a look at the full episode.

Advertising:

Creative Picks | Episode 26

From Hyundai, KFC to Adidas, here are Ushnota Paul's favourite ad campaigns of the week. Let’s take a look!