Top News:

1. Amul pads up for Argentina Football Team
Amul has been named the regional sponsor for the Argentina football team in the FIFA World cup 2022 beginning in Qatar in November. It is a significant development considering it is the first regional sponsorship deal for both Amul and Argentina football team.

2. Joy Mohanty joins Dentsu Creative India as CCO
Dentsu Creative India has announced the appointment of Joy Mohanty as its Chief Creative Officer. He will report to Ajay Gahlaut, Group Chief Creative Officer, Dentsu Creative. Mohanty will accelerate Dentsu Creative India’s growth trajectory in the North region.

3. Zee Media pulls out of BARC ratings
Among many concerns, the statement underlines that BARC had not given any solution nor accepted any as they continued reporting for Landing Pages & Barker Pages which impact ratings favourably for those who use these at the peril of others who do not subscribe to these unethical practices.

4. ZEE completes 30 years in India
ZEE Entertainment Enterprises Ltd. marks the completion of 30 years in India. In line with its ZEE 4.0 vision, the Company is broadening its horizons by setting up a strong tech foundation through its state-of-the-art Technology and Innovation Centre, and more.

5. ISA re-elects Sunil Kataria as Chairman
The newly elected Executive Council of The Indian Society of Advertisershas re-lected Sunil Kataria, Chief Executive Officer of Lifestyle Business at Raymond Ltd, as Chairman. Kataria has led the society over the past six years to greater heights

6. R.I.P. Dan Wieden
Architect and advertisement legend Dan Wieden passed away on September 30, 2022, at age 77. Wieden founded Wieden + Kennedy, the famed independent agency with the late David Kennedy in 1982.