At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News
1. Iris Names Steve Bell as Global CEO
Iris has appointed Steve Bell as global chief executive, replacing fellow co-founder Ian Millner, who is moving to a dual role across Iris and parent company Cheil Worldwide. As per campaign UK, Bell has been European chief executive since 2013 and held the positions of North American CEO and deputy global CEO. In his new role, Bell will be responsible for driving the performance of the network’s 14 offices.
2. HUL to Expand UShop
Hindustan Unilever Ltd (HUL) is set to scale up the online reach of several premium brands through its multi-brand shopping platform – UShop. UShop already allows shoppers to buy goods in the National Capital Region and Mumbai. It now aims to expand to eight new cities. As reported by livemint, the move reflects how the pandemic has shifted shopper behaviour and how companies are responding.
3. Zoom Appoints Ricky Kapur as Head, APAC
Zoom Video Communications has appointed Ricky Kapur as the Head of APAC. Reporting directly to Zoom’s Head of International Abe Smith, Kapur will define and lead the company’s go-to-market strategy for key APAC markets. He will also manage Zoom’s APAC business with supervision and alignment across all cross-functional roles. Kapur comes to Zoom after five and a half years at Microsoft, where he was most recently Vice President of Sales and Marketing Operations for APAC.
4. WeWork india Launches ‘WeWork Virtual Offices’
WeWork India has launched ‘WeWork Virtual Offices’. As per livemint, this new offering will provide business enterprises and self-employed individuals a professional address at a central business district where WeWork’s 35 workspaces are located. The company will charge Rs 4,500 a month for a 6-month membership, Rs 4,000 for a 12-month membership and Rs 3,000 per month for a 24 month-membership.
