News:

Melt Update | 21 July | New Zealand Cricket & Dream Sports sign 5-year deal and MORE

melt, July 22, 2022

Meanwhile, Vishal Malhan has been elevated as the President - Sales & Marketing at Pidilite Industries Limited.

Top News:

1. New Zealand Cricket & Dream Sports sign 5-year deal
New Zealand Cricket (NZC) and Dream Sports have signed an exclusive five-year deal. The partnership will create unique, fan-focused avenues across Non-Fungible Tokens (NFTs), Gaming and Merchandising through Dream Sports’ portfolio.

2. ASCI Report Card For FY22
ASCI looked into a total of 4,184 ads across Education (1,728), Healthcare (775), Personal Care (531), Virtual Digital Assets (VDAs), Gaming (383), and Food & Beverages (373) categories in the last year.

3. Ammar Millwala joins Mindshare as Partner
Ammar Millwala has joined Mindshare as Partner. At Mindshare, he will lead the traditional and digital investments for Disney Star, according to his LinkedIn profile. Millwala joins Mindshare from IdeateLabs where he was Vice President, Media.

4. Viraj Jit Singh joins Jio Entertainment Services
Viraj Jit Singh, former Head of Revenue at MX Player & MX TakaTak, has joined Jio Entertainment Services as Chief Revenue Officer. He quit MX Player in April this year after an almost four-year stint.

5. Vishal Manthan elevated at Pidilite
Vishal Malhan has been elevated as the President – Sales & Marketing at Pidilite Industries Limited. Malhan has been associated with Pidilite for over two decades.