At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News:
1. Essence Appoints Sonali Malaviya as Managing Director, India
GroupM’s global data and measurement-driven media agency, Essence has appointed Sonali Malaviya as the agency’s managing director for India. In her new role, Malaviya will be responsible for leading continued client-centric innovation in data, analytics and technology, as well as business growth and company culture for the agency in the market. As per afaqs, she will also join Essence’s APAC leadership team and GroupM India’s executive committee.
2. Ford Elevates Kapil Sharma as GM – Consumer Marketing
Kapil Sharma, head of communications, Ford India, has been handed the additional mandate of GM – consumer marketing. As reported by campaign India, he will now be responsible for steering the Ford brand and business forward with integrated marketing and communications efforts. He takes over his new role on 1 June 2021.
3. Publicis Worldwide India Bags Creative Mandate of Godrej ProClean
Publicis Worldwide India has won the creative mandate of Godrej ProClean following a multi-agency pitch. Owned by Godrej Consumer Products Ltd. (GCPL), the newly launched brand retails a range of floor, toilet and bathroom cleaners. As noted by livemint, the account will be managed out of the agency’s Mumbai office.
4. Netflix Appoints Nanjappa Palekanda, VP Talent Experience and Operations
Netflix has appointed Nanjappa Palekanda as Vice President, Talent Experience and Operations, according to exchange4media. Prior to joining Netflix, he was with Uber and has also worked for Google and Infosys.
5. Konark Gaur, Head of Marketing, Sebamed India Quits
Konark Gaur, the head of marketing at Sebamed India has quit the organisation, according to The Economic Times. Gaur joined the German soapmaker in May 2019. In the past, he was associated with Nestle, General Mills.
