At Kyoorius, we’re dealing with the coronavirus situation with the seriousness it deserves.
Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
All of you, stay safe.
And stay informed with posts like this one.
Top News:
1. Amitabh Sreedharan Joins L&K Saatchi & Saatchi as VP
L&K Saatchi & Saatchi has appointed Amitabh Sreedharan as vice president of its Gurugram office. Sreedharan will drive new business as well as enhance current partnerships with clients. Prior to this, he was vice president at Publicis Worldwide’s Mumbai office.
2. Srinivas Rao Joins Wavemaker
Srinivas Rao has stepped down as National Director – Buying at Mediacom after a stint of over 5 years. At Mediacom, he handled media investments for clients across mediums. As per campaign India, Rao is set to join Wavemaker.
3. GoPro Elevates Yatish Suvarna as Director, Marketing & Communications
GoPro has elevated Yatish Suvarna as director of marketing and communications, India. Prior to this, he was head of communications, social, PR and training at the company. He has also worked with companies like Mashable, Haymarket Media Group and The Times of India, among others.
4. Arvind Srivastava Elevated as Chief Strategy Officer, Ogilvy Asia
Ogilvy has promoted Arvind Srivastava to Chief Strategy Officer for Ogilvy Asia – an elevation from his current role as Chief Strategy Officer, Ogilvy China. He will fill the role previously held by Benoit Wiesser who will be relocating to Europe. Srivastava will continue to work from Shanghai where he has been since 2016.
5. Adidas Signs Multi-Year Deal with Sandesh Jhingan
Adidas has signed a multi-year deal with Indian soccer player Sandesh Jhingan. Jhingan will work closely with the brand in engaging and inspiring the youth to take the game to the next level. He will join the likes of Rohit Sharma, Mirabai Chanu, Lovlina Borgohain, Manpreet Singh, Simranjit Kaur, Nikhat Zareen, Jeremy Lalrinnunga who are all associated with Adidas.
