News:

Melt Update | 14 July | Walmart to Invest $1.2 Billion in Flipkart & MORE:

Ritwika Gupta, July 14, 2020

Meanwhile, Oyo Hotels & Homes has partnered with Unilever to enhance its ‘Sanitised Stays’ initiative at its properties globally.

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Therefore, we’re doing what can be done remotely while keeping our followers informed on all that is happening in the world of media, advertising and marketing.
Consequently, till things improve, Melt in a Minute will change a bit.
The format will change from all video to a text-based post. A little more difficult to consume, but it’s the best we can think of under the circumstances.
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Top Headlines:

Walmart To Invest $1.2 billion In Flipkart

Flipkart Group has closed an additional $1.2 billion equity round to support continued development of its eCommerce marketplace as India emerges from the Covid-19 crisis. The investment is led by Walmart, Flipkart Group’s majority owner, along with a group of existing shareholders and values the company at $24.9 billion post-money. As per exchange4media, it will be funded in two tranches over the remainder of the fiscal year.

BCCI Appoints Hemang Amin As Interim CEO

BCCI has appointed Hemang Amin as the Interim CEO of the cricket board. The move comes after Rahul Johri stepped down from the role of the Board Chief last week. According to exchange4media, the board employees were informed about Amin’s appointment on Monday.

Oyo Hotels & Homes Partners With Unilever

Oyo Hotels & Homes has partnered with Unilever to enhance its ‘Sanitised Stays’ initiative at its properties globally. Unilever’s R&D team will work with Oyo to co-create standard operating procedures (SOP) for cleaning to maximise the positive effects of the FMCG company’s products. As per livemint, the partnership will begin in India and then go live across Indonesia, Vietnam, the US, LATAM and Europe.

Yatra.com Partners With upGrad

Yatra.com has entered into a partnership with upGrad Enterprise to make its foray into the educational technology (edutech) segment. As reported by livemint, the company aims to diversify its portfolio beyond travel. As per a company statement, this partnership shall enable its corporate clients to deliver advance learning and skill development for their employees.

SportsAdda Ropes in Brett Lee As Brand Ambassador

Online sports portal, SportsAdda has roped in Australian cricketer, Brett Lee as its brand ambassador. As noted by The Economic Times, Lee will be conducting a host of activities including contests, quizzes, Q&As, bowling masterclasses, and giveaways that will feature exclusively on the SportsAdda app, website and social handles.