Melt TV | Episode 62 | RS Sodhi (MD, GCMMF)

melt, April 18, 2020

How Amul's supply chain for milk was ready and prepared to take on the challenge of the lockdown.

RS Sodhi (MD, GCMMF) explains how brand Amul rose to the challenge of the lockdown and why it made sense to increase media spends in these times, in an interview with Anant Rangaswami (Editor, Melt).

Mels airs on WION every Saturday at 11:30am and Sunday at 10:30am.