Marketing:

Melt TV | Episode 10 | Sir Martin Sorrell’s Prognosis For 2019

melt, December 26, 2018

"Expect advertising to grow at a rate of 3% to 4% in 2019."

What does the new year hold for the global advertising and marketing communications industry? How will the political, social and economic outlook affect the industry’s growth? What are the next big trends, and the potential signs of stress?

Sir Martin Sorrell (Executive Chairman, S4 Capital) answers in an insightful conversation with Anant Rangaswami (Editor, Melt).

Melt airs on WION at these times:
Saturday at 11:30am and Sunday at 10:30am.

Watch the episode here: