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Melt In A Minute | Ogilvy-Vivo Spat Resolved, Paytm Raises $1 bn In Fresh Funding & More

Madhuwanti Saha, November 25, 2019

From the settlement of the Ogilvy and Vivo dispute to Whatsapp investing $250,000 into the Indian startup ecosystem, a look at the today's headlines

Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds.

Today’s Top Headlines:

1.Ogilvy-Vivo spat resolved
The Ogilvy-Vivo spat over plagiarism has come to an end. The leadership of Ogilvy and Vivo have reached an amicable agreement and ended its dispute over the ad featuring Aamir Khan.
2. Whatsapp to invest $250,000 into the Indian startup ecosystem

WhatsApp will invest 250,000 dollar into the startup ecosystem through a partnership with Startup India. It will provide 500 startups with $500 each of Facebook ad credits which can be used by them to create ads to open a chat on WhatsApp.
3. Paytm raises $1 bn in fresh funding

Paytm, has raised 1 billion dollars from new and existing investors, including Japan’s SoftBank Group and China’s Ant Financial, as reported by Mint. This will be used to grow the company’s payments and financial services business.
4. Indian Hotel and Restaurant Association boycotts Zomato Gold delivery

Zomato is in trouble again. The Indian Hotel and Restaurant Association, which has 8000 members nationally, will boycott delivery services under Zomato Gold programme with immediate effect. This is over the allegations of delivery from illegally-run kitchens, steep discounts offered for Zomato Gold members and unavailability of delivery executives.
5. Publicis Groupe’s Maurice Levy is WeWork’s new CMO

Publicis Groupe’s Maurice Levy will join WeWork as its interim chief marketing and communications officer as part of the latter’s larger turnaround plan.