Melt In A Minute | Interpublic Q3 Revenues Edge Up 1.4%, ITC Launches The World’s Most Expensive Chocolate & MORE

Ritwika Gupta, October 23, 2019

Snap Grows Daily Active Users to 210 Million.

Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot & fresh in just 60 seconds.

Today’s Top Headlines:

1. Interpublic Q3 revenues edge up 1.4 per cent

IPG has reported a 1.4% increase in its revenues in the third quarter of 2019. According to CampaignLive, IPG’s organic revenue was up by 3.5%. The group claims that the growth was driven by performance of its media, healthcare marketing, public relation, sports and entertainment and international markets.

2. Netflix To Raise 2 Billion In Debt For Original Content

Netflix will raise $2 billion in debt for original content as it competes with the likes of Disney and Apple, according to media reports. It will use the fund for content acquisitions and other purposes.

3. Snap Grows Daily Active Users to 210 Million

Snapchat’s parent company Snap has reported a 50% year-on-year increase in revenue to $446 million dollars in its third-quarter earnings. Average revenue per user increased by 33% to $2.12. There was also a 13% increase in daily active users to 210 million.

4. ITC Launches The World’s Most Expensive Chocolate

ITC enters into Guinness World Records as it launches the world’s most expensive chocolate. The limited-edition range called ‘Trinity – Truffles Extraordinaire’ under Fabelle brand is priced at Rs 4.3 lakh per kg.

5. Urban Clap Shuts Down Other Non-core Businesses

UrbanClap will now only focus on beauty and home categories as it plans to shut down other non-core businesses, according to The Economic Times.