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Melt In A Minute | HUL Forms Council For Digital Transformation, R Gowthamam quits WPP & More

Madhuwanti Saha, July 1, 2019

From HUL setting up a council for digital transformation to Paytm Mall slashing its monthly cash burn to Rs 40 crore, here’s what you need to know in the world of advertising & marketing today

Here is your daily round-up of the news that matters in the marketing, media and advertising world, brewed hot & fresh in just 60 seconds.

Today’s Top Stories:

1. HUL sets up council for digital transformation

2. BARC India launches PrimaVU to measure viewership patterns of premium homes of 6 megacities

3. After nearly two-decade span R Gowthamam steps down from WPP; to explore options in blockchain space

4. Paytm Mall slashes its monthly cash burn to Rs 40 crore from Rs 200 crore last year