News:

Melt In A Minute | Disney Appoints Bob Chapek As New CEO & MORE

Ritwika Gupta, February 26, 2020

In other news, smartphone brand, realme, has announced Salman Khan as its brand ambassador.

Here is your daily round-up of news that matters in the marketing, media and advertising world, brewed hot and fresh in just 60 seconds.

Today’s Top Stories:

1. Disney Appoints Bob Chapek As New CEO

The Walt Disney Company has named Bob Chapek as its new CEO, as noted by Bloomberg. Prior to this, Chapek was the head of Parks, experiences and products division. He will take over from former CEO Bob Iger, who will continue as Disney’s executive chairman.

2. Bajaj Electricals Appoints McCann Worldgroup As New Creative Agency

Bajaj Electricals has appointed McCann Worldgroup as its new creative agency. According to The Economic Times, McCann will be responsible for planning and executing 360-degree creative campaign for the overall brand portfolio.

3. OnePlus Appoints Siddhant Narayan As Head Of Marketing, India

OnePlus has appointed Siddhant Narayan as Head of Marketing for India, as reported by Exchange4media. Prior to this, Narayan was the Marketing Head for the Indian subcontinent at Daniel Wellington.

4. realme, Ropes In Salman Khan As Brand Ambassador

Smartphone brand, realme, has announced Salman Khan as its brand ambassador. Khan will be endorsing realme 6 and realme 6 Pro.

5. Bacardi Appoints Kathy Parker As CMO

Bacardi has appointed Kathy Parker as chief marketing officer for its premium Patron tequila and Grey Goose vodka. As mentioned by The Drum, Parker joins from Diageo, where she held a number of senior brand and marketing roles. She will report directly to chief exec Mahesh Madhavan.