Creative Picks | Episode 61

Ritwika Gupta, December 20, 2018

This week, Ritwika Gupta takes a look at ads by Axis Bank, Colgate and Parle G.

From Axis Bank’s cluster-breaking ad for Deepika-Ranveer’s Wedding to Colgate’s ‘Andar se Strong’ for its flagship brand Colgate Strong Teeth and Parle G’s brand new #ParleGDigitalGenius campaign, these are the campaigns that caught our attention this week.


Axis Bank
Ad: Their Day Is Theirs

Ad: Andar Se Strong
Agency: RedFuse Communication

Parle G
Ad: Parle G Digital Genius
Agency: Taproot Dentsu