Creative Picks | Episode 28

Ushnota Paul, July 23, 2018

From Länsförsäkringar, Schweppes to Kit Kat, here are Ushnota Paul’s favourite marketing innovations of the week. Let’s take a look!

Swedish insurance company Länsförsäkringar came up with a beautiful marketing campaign to help teens see beyond the fake online façade, Schweppes brought the important issue of sexual harassment to light with their latest marketing campaign in Brazil, whereas Kit Kat installed a Kit Kat vending machine at the Sao Paulo airport for people whose flights were delayed – these are the 3 marketing campaigns that impressed us this week. Watch the full episode now:

Marketing Activations:

Länsförsäkringar: #ImPerfect
Agency: Stendahls

Schweppes: The Dress For Respect
Agency: Ogilvy Brazil

Kit Kat: Delayed Flight Machine
Agency: JWT Brazil