While Apple released a new ad which uses tabla beats to highlight the strength of iPhone 12, Doctor Dreams’ new ad personifies its mattress and a regular mattress as two different people engaging in banter. Here are the ads Ritwika Gupta enjoyed watching this week:

Ads of the week:

Brand: Apple
Campaign: Fumble

Brand: Mother Dairy
Agency: Ogilvy India
Campaign: “KhushiyonKiParampara”

Brand: Doctor Dreams
Agency: Interactive Avenues
Campaign: #HappySleepDelivered