From Olay India’s new campaign titled #STEMTheGap aimed at enabling more girls to fearlessly pursue what they want and close the gender gap in this segment to Apple debuting three new “Shot on iPhone” ads highlighting the camera capabilities of the iPhone 13 Pro and Hero MotoCorp’s ad for its scooter Hero Pleasure, here are the ads that caught Ritwika Gupta’ interest this week –

Ads of the week:

Brand: Olay India
Campaign: #STEMTheGAP
Agency: Publicis PG ONE Singapore

Brand: Apple
Campaign: Detectives / Basement / Pavel
Agency: TBWA\Chiat\Day

Brand: Hero MotoCorp
Campaign: Why should boys have all the fun?