Creative Picks | 15 Feb | Reddit, Amazon, Tide

Ritwika Gupta, February 15, 2021

Ritwika Gupta reviews ads by Reddit, Amazon and Tide.

While Reddit had the bravest strategy this year for Super Bowl, Amazon went a step ahead and reimagined a body for Alexa. Meanwhile, Tide got some extra points for utilizing a celebrity appearance in the most unimaginable way possible. Here are the Super Bowl 2021 ads which Ritwika Gupta enjoyed this year:

Ads of the week:

1. Reddit
Campaign: Reddit 5 Seconds Ad
Agency: R/GA

2. Amazon
Campaign: Alexa’s Body
Agency: Luck Generals

3. Tide
Campaign: The Jason Alexander Hoodie
Agency: Woven Collaborative