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June 2, 2022
News:
Melt Update | 2 June | Sheryl Sandberg to step down as COO of Meta and MORE
Meanwhile, GroupM + Wunderman Thompson & Amazon Ads launch playbook.
June 1, 2022
News:
Melt Update | 1 June | 10-25% rise in AdEx by top consumer cost and MORE
Meanwhile, Vi announced the launch of “Vi Ads” – an AI/ML driven Adtech platform.
May 27, 2022
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Melt Update | 27 May | Instagram extends Reels duration to 90 seconds and MORE
Meanwhile, Fox Star Studios has rebranded itself to Star Studios.
May 26, 2022
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Melt Update | 26 May | Durga Raghunath joins Google India and MORE
Meanwhile, Jack Dorsey has exited from Twitter's Board of Directors, as per media reports.
May 25, 2022
News:
Melt Update | 25 May | Sidharth Rao to exit Dentsu in Dec ‘22 and MORE
Meanwhile, Starbucks is pulling its brand out of the Russian market.
May 24, 2022
News:
Melt Update | 24 May | R.I.P. Anant Rangaswami
Kyoorius and MELT deeply mourn the demise of Anant Rangaswami, who among several roles, also served as Editor of MELT.
May 23, 2022
News:
Melt Update | 23 May | Next15 to takeover M&C Saatchi and MORE
Meanwhile, Umakant Lakhera re-elected as President of Press Club of India.
May 19, 2022
News:
Melt Update | 19 May | Disney Star to launch Odia channel Star Kiran and MORE
Meanwhile, Retention cloud CleverTap, has acquired Leanplum, a San Francisco-based multi-channel customer engagement platform.
May 18, 2022
News:
Melt Update | 18 May | Laqshya PR introduces NewsCoverage.in and MORE
Meanwhile, Kantar has announced that Link AI for Digital, an AI-powered ad testing solution.
May 17, 2022
News:
Melt Update | 17 May | Dentsu Group revises organic growth guidance and MORE
In other news, Netflix is considering launching a live streaming option, as per media reports.