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Articles by Advertising
November 22, 2018
Advertising:
Anant’s Blog: Of Commas, Pauses And Laziness
Let's talk about some complex punctuation. One is the ‘visual’ punctuation and one that suffers in translation from the written form to the spoken form.
November 21, 2018
Advertising:
Creative Picks | Episode 53
This week, Ritwika Gupta reviews ads by Mahindra & Mahindra, Star Sports and Adidas. Take a look at the full episode.
November 20, 2018
Advertising:
Joining Nostalgia Dots Between Jawa, Prem’s, John Lewis and Bouygues Telecom
What’s the power of nostalgia? You were astonished by the song when Elton John first sang it 40 years ago, and you're astonished by it when you watch the John Lewis commercial.
November 7, 2018
Advertising:
Creative Picks | Episode 51
This week, Ritwika Gupta reviews ads by Swiggy, Mcdonalds and Asian Paints.
November 6, 2018
Advertising:
Brands Launch Their 2018 Diwali Campaigns. Which One Is Your Favourite?
Here’s a roundup of all the Diwali 2018 ads that made an impact.
November 1, 2018
Advertising:
Creative Picks | Episode 49
This week, Ritwika Gupta reviews ads by Coca-cola, IKEA and Saregama Carvaan. Take a look.
October 29, 2018
Advertising:
Melt TV | Episode 02 | John Seifert
John Seifert in conversation with Anant Rangaswami about the state of the ad agency business, and how a network agency can stay relevant to the marketer.
October 26, 2018
Advertising:
Creative Picks | Episode 47
This week, Ritwika Gupta reviews a print ad by Tinder, a TVC by Volkswagen and a commercial made for United for Global Mental Health by Havas Lynx. Take a look:
October 23, 2018
Marketing:Videos
Melt TV | Episode 01 | Chuck Porter
Marketing is more important now than ever before. How can the advertising agency business adapt? Chuck Porter answers in this interview.
October 10, 2018
Advertising:
Creative Picks | Episode 45
This week, we’ll be reviewing ads by Google Chrome, Bjorn Borg and Plus Supermarket. Let's take a look.