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Articles by Advertising
April 26, 2019
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Creative Picks | EP 88 | Fevicol, Pantaloons, OPPO
Ritwika Gupta reviews ads by Fevicol, Pantaloons and OPPO.
April 25, 2019
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Creative Picks | EP 86 | IKEA, Flipkart, Tanishq
On this episode, Ritwika Gupta analyses ads by IKEA, Flipkart and Tanishq.
April 24, 2019
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“Take An Off And Go Vote” Says Samsonite
After #KeralaisOpen, Samsonite now motivates consumers to travel home to exercise their right to vote in its new campaign
April 12, 2019
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Creative Picks | EP 85 | Pepsi, Audi, Heinz | Ad Reviews
On Episode 85 of Creative Picks, Ritwika Gupta analyses ads by Pepsi, Audi and Heinz.
April 12, 2019
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Melt TV | Episode 25 | WorkToLiveToWork
What led Nandini Dias (CEO, Lodestar UM) to start this social initiative?
April 11, 2019
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Creative Picks | EP 83 | MakeMyTrip, BMW, Apple | Ad Reviews
Ritwika Gupta analyses 3 ads that caught her attention this week!
April 5, 2019
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Ranbir Kapoor Does A Pepsi For Coke
The actor who had been with Pepsi since 2008 comes on board as Coke India’s new face. But the similarities don’t end here.
April 5, 2019
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“India Is The Country Of The Future”
"We think that India is the continent of the future. We are behind - in the 19th century - and you are in the 21st century".
April 5, 2019
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Melt | Episode 24 | Bobby Pawar
Bobby Pawar was recently appointed the new Chairman and CCO at Havas Group India. What is his mandate, and what is the road ahead for the French conglomerate's Indian journey?
April 5, 2019
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Melt TV | Episode 24 | Jacques Séguéla
Living legend Jacques Seguela (Director, Havas Group) on storytelling in an era of technology, in this interview with Anant Rangaswami (Editor, Melt).