Ritwika Gupta
Articles by Ritwika Gupta
July 26, 2021 Advertising:
Advertising:
Creative Picks | 26 July | Urban Company, Taco Bell, OPPO
This week, Ritwika Gupta reviews campaigns by Urban Company, Taco Bell and OPPO
July 23, 2021 News:
News:
Melt Update | 23 July | Twitter Reports Ad Revenue of $1.05 Billion & MORE
Meanwhile, Snap has registered 116% growth in revenue at $982 million in Q2 2021.
July 22, 2021 News:
News:
Melt Update | 22 July | HUL’s Q1 Ad Spends up 28% YoY to Rs 1,024 Crore & MORE
In other news, Mindshare has appointed Helen McRae as APAC CEO.
July 21, 2021 News:
News:
Melt Update | 21 July | Netflix Posts 19% YoY Revenue Growth in FYQ2’21 & MORE
Meanwhile, Instagram has started testing a new feature called 'Collab' in India and the United Kingdom that lets users invite another account as a collaborator on the post or the Reel.
July 20, 2021 News:
News:
Melt Update | 20 July | Toyota Pulls its Olympics TV Ads & MORE
Meanwhile, Dentsu International has appointed Fred Levron, worldwide creative partner at FCB, to join as global chief creative officer.
July 19, 2021 News:
News:
Melt Update | 19 July | Mindshare CDO Vinod Thadani Steps Down & MORE
In other news, Puma India has appointed Prabhdeep S Bedi as its director and head of D2C e-commerce.
July 19, 2021 Advertising:
Advertising:
Creative Picks | 19 July | Apple, Tanishq, Samsung
This week, Ritwika Gupta reviews ads by Apple, Tanishq and Samsung.
July 14, 2021 News:
News:
Melt Update | 14 July | Dentsu Group Elevates Jean Lin as Executive Officer & MORE
Meanwhile, BMW Asia has called for a regional creative pitch covering select markets in Asia Pacific, the Middle East and South Africa.
July 14, 2021 Advertising:
Advertising:
Creative Picks | 14 July | Apple, Thums Up, Rin
This week, Ritwika Gupta reviews ads by Apple, Thums Up and Rin.
July 13, 2021 News:
News:
Melt Update | 13 July | India Ad Spend to Hit US$9 Billion & MORE
In global news, Burger King Americas president Chris Finazzo has exited the burger chain.