Ritwika Gupta
Articles by Ritwika Gupta
August 5, 2021 News:
News:
Melt Update | 5 Aug | WPP Reports 9.8% Increase in Revenue & MORE
Meanwhile, Kumar Mangalam Birla has stepped down as non-executive chairman of Vodafone Idea (Vi) after offering to give up his stake in the telecom company.
August 4, 2021 News:
News:
Melt Update | 4 Aug | Leo Burnett India Announces New Appointments & MORE
Meanwhile, Publicis Groupe's Digitas has promoted Adrian Farouk to CEO of Digitas APAC.
August 3, 2021 News:
News:
Melt Update | 3 Aug | S4 Capital Merges MediaMonks and MightyHive into Media.Monks & MORE
Meanwhile, Twitter has teamed up with Reuters and Associated Press to tackle misinformation online.
August 2, 2021 News:
News:
Melt Update | 2 Aug | Arvinder Gujral Quits Twitter, Reliance Retail to Buy Subway India & MORE
Meanwhile, Dentsu Webchutney has won the social media mandate for ACKO General Insurance, digital insurance policy providers.
August 2, 2021 Advertising:
Advertising:
Creative Picks | 2 Aug | Cadbury, Apple, Tata Tea Premium
This week, Ritwika Gupta reviews ads by Cadbury, Apple and Tata Tea Premium.
July 30, 2021 News:
News:
Melt Update | 30 July | McCann Worldgroup Makes Leadership Changes & MORE:
The Procter & Gamble Company (P&G) has elevated Shailesh Jejurikar as the Global Chief Operating Officer.
July 29, 2021 News:
News:
Melt Update | 29 July | Facebook Posts Q2 Strong Results, Spotify Ad Revenue Grows in Q2 & MORE
Meanwhile, Instagram is looking to provide more protection for young users with a series of updates, which includes restricting its ad targeting options for younger audiences.
July 28, 2021 News:
News:
Melt Update | 28 July | Uber Promotes Ameya Velankar to Head of Marketing, India & South Asia and MORE
In other news, Instagram Reels can now be up to one minute long, double the previous 30-second time limit.
July 27, 2021 News:
News:
Melt Update | 27 July | Disney+ Hotstar Launches Mobile-only Plan & MORE
Meanwhile, OMD India has appointed Udhayakumar Pasupathi as lead at the company’s Chennai office.
July 26, 2021 News:
News:
Melt Update | 26 July | GroupM Backs out of Facebook’s Media Agency Review & MORE
In global news, Edtech major Byju's has acquired Singapore-headquartered Great Learning for USD 600 million.