Advertising:

Ashish Limaye on “Creativity In A Data Driven World” at #ZeeMelt 2017

Animesh Das, September 14, 2017

There are opinions about the fact that whether a data driven world is going to drive the way marketers reach out to consumers. But in the process, is there a space for creativity? Happy Finish's Ashish Limaye talks.

Can the confluence of data, artificial intelligence and machine learning technology lead to creativity? Happy Finish’s Ashish Limaye answers using a spectacular case study.
ZEE MELT, India’s biggest festival for disruptive marketing and communications is back with content that will transform the way you perceive marketing, brands, and consumers today. #ZEEMELT brings together some of the biggest names in marketing, media and digital innovation and creativity, over three days in India. To know more follow #zeemelt or visit zeemelt.com.